Members of the Barmy Army, who follow the English cricket team on its overseas tours, were amongst the record 3.05 million people who flocked to the V&A Waterfront during December to take advantage of the favourable exchange rate.
About 140 members of the Barmy Army were guests at Sun International’s five-star The Table Bay Hotel.
They celebrated their team’s success – particularly in The Union Bar - finishing the entire stock of Castle Lager within 20 minutes of arrival.
The Money Show’s Bruce Whitfield interviewed Michael Farr, Group General Manager for Brand and Communications at Sun International.
Scroll down for quotes from the audio below.
Before even checking in they wiped out the beer stock!— Michael Farr
I don’t think we’ve encountered this in the history of our hotel!— Michael Farr
It is clear people are taking advantage of the weak rand.— Michael Farr
There could’ve been more. We’ve probably lost 100 000 tourists due to the visa regulations.— Michael Farr
They have committed followers. The Barmy Army is still with us in the month of February. We must make sure we don't run out of beer!— Michael Farr