Bidvest founder Brian Joffe stepping aside and sees exciting future for business

Bidvest CEO will step down as soon as a deal to spin off its profitable food services unit is sealed. But he says he will stay closely involved.

I have a legacy involved with the people who work there, they are my friends and if they want me to help I will help.

Brian Joffe, CEO Bidvest

He is excited about the future of the company - and South Africa. The Group's planned deal to spin off and separately list the industrial conglomerate’s food business will provide the local Bidvest Group an opportunity to build and move into a new era he said.

Rebuilding, reorganising, regenerating - and innovating more importantly. I think Bidvest will have longevity which is really important to me. Most companies don't survive 13 years never mind 30.

Brian Joffe, CEO Bidvest

Listen to Brian Joffe describe how he created this company in the late 1980s - despite a time of enormous political instability below:

Things then were tough - and now we have something similar. And I don't think we should all despair. Good will come out of this.

Brian Joffe, CEO Bidvest

South Africans need to stop fighting with each other and weather the bad times.

Things are looking very bleak, but out of bleakness is opportunity and those who can see the opportunities out of the mist will be very successful. We need the political arena to stabilise. It's difficult to operate when we are arguing among ourselves. We need to pull in the same direction and I am sure we will. I hope the President backs up his words with actions.

Brian Joffe, CEO Bidvest

Now that he will have more time, Joffe will be rolling up his sleeves and working with Adrian Gore in the Co-investment Fund mentioned in the Budget Speech to help previously disadvantaged entrepreneurs.


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