Uber guarantees increased earnings amid price cut furore

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Uber guarantees increased earnings amid price cut furore

7 April 2016 5:05 PM

Uber drivers have gone on strike against the 20% price cut in rides which comes into effect at 5pm on Thursday.

702's Xolani Gwala spoke to Uber SA CEO, Alon Litz, regarding the issue.

Listen to the interview below:

We ae so confident that this price cut is going to be successful. We are saying that we can guarantee that you'll ba making just as much as you were before the price cut.
— Alon Litz, Uber SA CEO

We are so confident that demand is going to be higher and we are standing behind this price cut.
— Alon Litz, Uber SA CEO

We made an announcement to drivers before this went public. We held information sessions on across all cities on Monday and invited drivers to go through the rationale behind the price cuts and the reasons why we feel that this is going to be a success as well as a guarantee structure.
— Alon Litz, Uber SA CEO

Litz said that the decision to cut prices is not as a result of the company not surviving in the industry.

We welcome competition and but it no way impacts our strategy...The more people using smart phones to request rides the better for the industry as a whole.
— Alon Litz, Uber SA CEO

It's happening all over the world because it's a succesful srategy. We've seen it work in multiple markets whether it's London, Warsaw or Lagos.
— Alon Litz, Uber SA CEO

Written by: Omogolo Taunyane

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