Amid the fragmented state of the metred taxi industry, Guateng-based Zebra Cabs has chosen to join forces with competitor Uber.
The cab company will allow its drivers to work for both their service and the online ride-hailing service.
Head of Zebra Cabs, Ana Bonanni says they want to invest in the access to multiple booking systems.
It's important that the operator can plug into multiple booking systems, to ensure that his income streams are sustainable over time.— Ana Bonanni, SA Taxi executive and head of Zebra Cabs
Bonanni has praised Uber for awakening the local cab industry with its business model.
She says it is important for established cab operators to become technologically relevant and provide additional earning opportunities.
Listen to the full conversation from The Midday Report with Stephen Grootes: