None of us are born a "tabula raza" (Latin for “blank slate”).
We come into this world with a psyche and personality.
As time goes by, and the experiences of life accumulate, we develop a lens through which we see the world.
That lens has a tremendous impact on how we build our businesses.
It creates cognitive biases that can impede or accelerate our business progress.
Scroll down for quotes from the audio below.
Confirmation bias is the tendency to interpret and remember information in a way that will confirm your preconceptions.— Pavlo Phitids, Aurik Business Incubator
Anchoring bias is the tendency to rely too heavily on one piece of information – normally the first piece that comes about – to make a decision.— Pavlo Phitids, Aurik Business Incubator
Imitation doesn’t work. You can’t create a Facebook by looking at Facebook and trying to make it better.— Pavlo Phitids, Aurik Business Incubator
People are more motivated by the need to avoid a loss than by a potential gain.— Pavlo Phitids, Aurik Business Incubator
Less capable people think they are more skilled than they are. Highly capable people think they are less capable than they are.— Pavlo Phitids, Aurik Business Incubator
As an entrepreneur you’re going to be quintessentially an optimist. Optimists are terrible at predicting what can go wrong.— Pavlo Phitids, Aurik Business Incubator
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