Small Business Focus

How to cash in on the SABC’s ‘local is VERY lekker’ move

From Thursday morning all SABC’s radio stations are compelled to create playlists with 90% local music.

Is localisation a good idea?

Will it grow the industry?

The Money Show’s Bruce Whitfield interviewed Pavlo Phitidis, Director and CEO of the Aurik Business Incubator, for his weekly small business feature.

Phitidis is of the opinion that entrepreneurs will capitalise on this.

“I can see a number of opportunities to build businesses that never before would have been built,” he said.

He also discussed how to approach this opportunity and spoke about a number of entrepreneurial angles and prospects whether in the music industry, industrial industry or elsewhere.

Scroll down for quotes from the audio below.

Localisation is ALWAYS good news!

Pavlo Phitids, Aurik Business Incubator

Localisation is here to stay.

Pavlo Phitids, Aurik Business Incubator

In music, money is made in a number of ways.

Pavlo Phitids, Aurik Business Incubator

If you play music that people can relate to you’re going to build an audience.

Pavlo Phitids, Aurik Business Incubator

What sells is the story around the product.

Pavlo Phitids, Aurik Business Incubator

The music stations will be under pressure to supply all the content. They must know they can come to you.

Pavlo Phitids, Aurik Business Incubator

There is an opportunity for privately held music stations to emphasise international music.

Pavlo Phitids, Aurik Business Incubator

These radio stations are paid for by taxpayers. Why should their content not boost our economy?

Pavlo Phitids, Aurik Business Incubator

Enter your email address in the form below to receive a newsletter containing the seven most-read articles of the week from Bruce Whitfield’s The Money Show every Friday morning in your inbox.

Subscribe to our Business Wrap Newsletter

Article brought to us by Old Mutual.


Recommended

by NEWSROOM AI
Read More
How to catch a tiger and ride it without being eaten

How to catch a tiger and ride it without being eaten

The Money Show’s Bruce Whitfield interviews small business guru Pavlo Phitidis, founder of Aurik Business Accelerator.

Government - the biggest customer in SA – is broke. Here’s how to survive…

Government - the biggest customer in SA – is broke. Here’s how to survive…

The Money Show’s Bruce Whitfield interviews small business guru Pavlo Phitidis, founder of Aurik Business Accelerator.

How to strategise instead of leaving it up to fate

How to strategise instead of leaving it up to fate

Do you have a strategy, or are you just being busy? Bruce Whitfield interviews small business guru Pavlo Phitidis.

Pay up to 45% less tax by investing in a small business (Section 12J incentive)

Pay up to 45% less tax by investing in a small business (Section 12J incentive)

Dino Zuccollo of Westbrooke Alternative Asset Management answers 12 FAQs about the Section 12J tax incentive.

Want to start a business? How to know if it’ll work before you take the plunge

Want to start a business? How to know if it’ll work before you take the plunge

"Idea validation" is the process of testing your idea before launching your business, says Yiedi CEO Jayshree Naidoo.

How to start your own business (by a guy who started his with almost no money)

How to start your own business (by a guy who started his with almost no money)

The Money Show’s Bruce Whitfield interviews NicHarry founder Nic Haralambous.

Popular articles
'Parliament should have proper inquiry into Mkhwebane's fitness to hold office'

'Parliament should have proper inquiry into Mkhwebane's fitness to hold office'

DA's John Steenhuisen says Parliament should investigate the public protector after the findings against her.

Pule Mabe was never alone in hotel room with assistant - ANC NEC's Sdumo Dlamini

Pule Mabe was never alone in hotel room with assistant - ANC NEC's Sdumo Dlamini

ANC's Sdumo Dlamini says party spokesperson Pule Mabe free to return to work after he being cleared of sexual harassment charges.

Black gay men can be misogynists, and here's what a few have to say about it

Black gay men can be misogynists, and here's what a few have to say about it

Presenter Eusebius McKaiser hosted a panel discussion with black gay men exploring entrenched patriarchy and the dynamics at play.

Why rooibos tea price remains high despite improved rains

Why rooibos tea price remains high despite improved rains

MD at Rooibos Ltd, Martin Bergh explains the current high price of Rooibos tea.

[WATCH] Owner catches car thief off guard and thwarts vehicle theft in Springs

[WATCH] Owner catches car thief off guard and thwarts vehicle theft in Springs

The vehicle's owner came out of the store just in time to scare away the man attempting to steal his bakkie.

Johannesburg’s drive to create a smart city is rolling out

Johannesburg’s drive to create a smart city is rolling out

Vumatel is deploying 15 000 CCTV security cameras over the next five years to make Joburg's streets safer.

NSFAS to introduce R275 monthly allowance for student's personal use

NSFAS to introduce R275 monthly allowance for student's personal use

This is in addition to the food allowance that NSFAS funded students receive monthly, says spokesperson Kagisho Mamabolo.