What Africa is not doing right to promote intra-Africa trade

Managing Partner at Instinctif Partners Africa, Kim Polley says Africa is missing out on a huge opportunity of intra-African trade.

She says economic opportunities for companies will not only come from resources like manufacturing or farming, but from the each continent's human capital as well.

Improving trade across the continent has been on the table over many conferences, including the recent 2016 World Economic Forum in Kigali, Rwanda.

The issue is, we make an assumption that the way we operate is the way everybody operates.

Kim Polley, Managing Partner at Instinctif Partners Africa

The reality is, in Africa each country, those leaders have never been more conscious of the value of the resources they hold within their borders, and those values include people.

Kim Polley, Managing Partner at Instinctif Partners Africa

You have to to think about the country, audience and understand the cultural background not just the people, but the people you are bringing in to the market. Understand the relationships that the country you're coming from may have with the country that you're investing in.

Kim Polley, Managing Partner at Instinctif Partners Africa

Listen to the full conversation below


702 welcomes all comments that are constructive, contribute to discussions in a meaningful manner and take stories forward.

However, we will NOT condone the following:

  • Racism (including offensive comments based on ethnicity and nationality)
  • Sexism
  • Homophobia
  • Religious intolerance
  • Cyber bullying
  • Hate speech
  • Derogatory language
  • Comments inciting violence.

We ask that your comments remain relevant to the articles they appear on and do not include general banter or conversation as this dilutes the effectiveness of the comments section.

We strive to make the 702 community a safe and welcoming space for all.

702 reserves the right to: 1) remove any comments that do not follow the above guidelines; and, 2) ban users who repeatedly infringe the rules.

Should you find any comments upsetting or offensive you can also flag them and we will assess it against our guidelines.

702 is constantly reviewing its comments policy in order to create an environment conducive to constructive conversations.

Read More
10 business tips to boost you through a tough economy

10 business tips to boost you through a tough economy

Business growth specialist, Pavlo Phitidi tracks down previously profiled businesses and advises them on their next level growth.

Zuma lashes out at 101 ANC stalwarts in policy conference opening salvo

Zuma lashes out at 101 ANC stalwarts in policy conference opening salvo

President Zuma went 'off script' on Friday when he castigated his detractors saying many denied being on the 101 stalwarts list.

Explore the magic of Madeira at the Caravela Portuguese Festival

Explore the magic of Madeira at the Caravela Portuguese Festival

This weekend, all roads lead to the magical Madeira Day festivities at Montecasino.

Mr. Tlhabi bids Mrs Tlhabi farewell on her last radio show #FarewellRedi

Mr. Tlhabi bids Mrs Tlhabi farewell on her last radio show #FarewellRedi

Brian Tlhabi says his wife, Redi Tlhabi makes him super happy and continues to wish her the best with her future endeavours.

'Rwanda shows that - when there’s political will -  it can be done!'

'Rwanda shows that - when there’s political will - it can be done!'

Bruce Whitfield interviews Paul Clark (Ashburton Investments) who gives final feedback from WEF Africa after visiting Kigali.

Ramaphosa promotes SA to investors at WEF Africa

Ramaphosa promotes SA to investors at WEF Africa

Stephen Grootes is at the World Economic Forum on Africa and reports on what South Africa's political leaders have had to say.

Popular articles
So what exactly is radical economic transformation?

So what exactly is radical economic transformation?

Wits associate professor of economics Christopher Malikane speaks to Azania Mosaka about the term that is being bandied about.

Shop 'til you drop: The top 'Black Friday' deals this week

Shop 'til you drop: The top 'Black Friday' deals this week

Start your Christmas shopping off with a bang at these major retailers offering some impressive discounted sales for Black Friday.

Pamela Nomvete on her downfalls as actress, and 'climbing back'

Pamela Nomvete on her downfalls as actress, and 'climbing back'

This week Xolani Gwala's speaks to former Generations actor Pamela Nomvete for #WhatInTheWorldHappenedTo feature.

How Naspers paid peanuts for Tencent (China’s most valuable company)

How Naspers paid peanuts for Tencent (China’s most valuable company)

In 2001 Naspers invested $32 million in (then tiny) Tencent. Learn more about the wildly profitable Chinese behemoth...

'The university degree is dead'

'The university degree is dead'

Flux Trends founder Dion Chang gives five reasons why he believes getting a degree is past its sell by date.

3 easy questions could bag you R2000!

3 easy questions could bag you R2000!

WIN R2000! But only if you can prove you're a whiz of the MTN Biz Quiz by answering the following three questions...

Blesserfinder: Matching you with a sugar daddy near you

Blesserfinder: Matching you with a sugar daddy near you

Is social trend Blesserfinder, where girls are allegedly matching up with rich 'benefactors' in exchange for sex, a real thing?