The South African Broadcasting Corporation (SABC) earlier this month made a decision to increase its local music quota to 90 percent across all its 18 radio stations.
The decision was welcomed and supported by many South African artists, but questioned by many SABC radio listeners.
Friday Stand In Siyabonga Metane "Slikour" spoke to Sipho Sithole, Producer and founder of Native Records about the significance of the music quota.
Sithole is currently doing his DPhil in Anthropology focusing on 'The role of Hip Hop in influencing the socio-economic and political landscape in contemporary society'.
In his doctoral study Sithole argues that "music should be taken as a public perception survey because music is an articulation of what people see on a day to day basis around them".
Listen to the full conversation below:
Sithole says when he first heard the SABC's decision, he wrote on his social media account that people should not celebrate unless they understand what it means.
He says SABC radio represents the cultural and language groupings of this country, therefore SABC should research the interests of each particular group and reflect the beliefs and culture of that group in its offering.
They must first find out what makes the music of the Zulu people or the Tswana people from the tradition and cultural point of view, and in turn say this is the percentage which will dominate and add on top whatever percentage you call South African music— Sipho Sithole, Producer and founder of Native Records
702/CapeTalk listeners also delved in the matter to share their views on the SABC's decision. Listen to their viewpoint below: