ShapeShifter

Meet Brian Altriche, founder of “we’re not normal” burger joint RocoMamas

Brian Altriche is the founder of RocoMamas.

Eighteen months ago there were only three branches in Johannesburg; today there are 40 across South Africa.

RocoMamas claims its “smash burger” is the country’s most Instagrammed one.

The term “smash burger” refers to the process of smashing a ball of ground beef on a hot grill to seal in the juices.

Altriche recently sold his niche dining concept to Spur Corporation.

The Money Show’s Bruce Whitfield interviewed Altriche for his weekly “ShapeShifter” feature.

Scroll down for quotes from the audio below.

I was one of Ocean Basket’s first franchisees.

Brian Altriche

I wanted to target the Millennial market.

Brian Altriche

There’s a lot of integrity at Spur. We’ve got a great working relationship and there’s a lot of trust between us.

Brian Altriche

We made mistakes as we grew.

Brian Altriche

It’s a strange relationship between franchisee and franchisor.

Brian Altriche

The best tasting burger is a smash burger.

Brian Altriche

If I was younger I would’ve mooned the McDonalds!

Brian Altriche

We’re opening in Oman next week, Saudi Arabia next month, then Mauritius and Kenya.

Brian Altriche

Click here (then“like” the page) to follow Bruce on Facebook.

Enter your email address in the form below to receive a newsletter containing the most-read articles of the week from Bruce Whitfield’s The Money Show every Friday morning in your inbox.

Subscribe to our Business Wrap Newsletter

Article brought to us by Old Mutual.

Read More
Meet Whitey Basson (the retail guru who turned Shoprite into a R127bn behemoth)

Meet Whitey Basson (the retail guru who turned Shoprite into a R127bn behemoth)

The Money Show’s Bruce Whitfield interviews the former CEO of Africa’s largest retailer by far.

Meet Solly Kramer, CEO of third-generation family business Norman Goodfellows

Meet Solly Kramer, CEO of third-generation family business Norman Goodfellows

The Money Show’s Bruce Whitfield interviews Norman Goodfellows CEO Solly Kramer for his weekly “ShapeShifter” feature.

Meet Mike Abel, marketing guru of top communications company M&C Saatchi Abel

Meet Mike Abel, marketing guru of top communications company M&C Saatchi Abel

The Money Show’s Bruce Whitfield interviews Abel for his “ShapeShifter” feature.

Meet Johnny Clegg, a legend of legends on his final journey

Meet Johnny Clegg, a legend of legends on his final journey

Most South Africans need no introduction to Johnny Clegg. Ray White interviews him about his life and times, and final journey.

Meet Maryana Iskander, on a mission to find employment for 1st-time job seekers

Meet Maryana Iskander, on a mission to find employment for 1st-time job seekers

Bruce Whitfield interviews Iskander to learn about her non-profit company that partners with South African employers.

Meet Elmar Conradie, CEO of low-cost FlySafair (world’s most on-time airline)

Meet Elmar Conradie, CEO of low-cost FlySafair (world’s most on-time airline)

The Money Show’s Bruce Whitfield interviews Conradie for his “ShapeShifter” feature.

Popular articles
Why Sisulu and Dlamini-Zuma aren't suitable Presidential candidates: analyst

Why Sisulu and Dlamini-Zuma aren't suitable Presidential candidates: analyst

ANC branch in the Eastern Cape, Z.R Mahabana, has launched a campaign backing Lindiwe Sisuslu as an ANC presidential candidate.

It's not the end of the road... Top tips to improve your matric

It's not the end of the road... Top tips to improve your matric

"Recognise that it’s not the end, it’s the beginning." Expert advise for school-leavers who want to improve their results.

Pamela Nomvete on her downfalls as actress, and 'climbing back'

Pamela Nomvete on her downfalls as actress, and 'climbing back'

This week Xolani Gwala's speaks to former Generations actor Pamela Nomvete for #WhatInTheWorldHappenedTo feature.

[WATCH] New adapted national anthem by students

[WATCH] New adapted national anthem by students

Fees Must Fall activists singing the national anthem with a new melody and phrases calling it a 'decolonised national anthem'.

‘I started my thriving business with R5000 (and made a profit in the 1st month)’

‘I started my thriving business with R5000 (and made a profit in the 1st month)’

After 3 years there are 3 Nic Harry stores (incl online) that sell 100 000 pairs of socks in over 20 countries around the world.

3 easy questions could bag you R2000!

3 easy questions could bag you R2000!

WIN R2000! But only if you can prove you're a whiz of the MTN Biz Quiz by answering the following three questions...

Blesserfinder: Matching you with a sugar daddy near you

Blesserfinder: Matching you with a sugar daddy near you

Is social trend Blesserfinder, where girls are allegedly matching up with rich 'benefactors' in exchange for sex, a real thing?