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Meet Mark Solms, the winemaker who made EVERYONE on his farm co-owners

14 September 2016 8:00 PM

How do we fix what’s wrong on our farms (and produce better crops)? Bruce Whitfield interviews a man who seems to have an answer…

My farm was built on the backs of slaves.

Mark Solms

We have the most fantastic relations on our farm! Our entire team stands only to gain from the success of the enterprise. It’s just such a happy place! The benefits are plain for all to see.

Mark Solms

The Money Show’s Bruce Whitfield interviewed Mark Solms - a psychoanalyst and a professor in neuropsychology – for his weekly “ShapeShifter” feature.

Mark Solms has a passion for winemaking.

Everyone (about 180 people) on Mark Solms’ Solms-Delta wine farm are empowered through co-ownership.

The attitude of the labourers affects what is in the bottle… If someone is preparing it with resentment and hatred, what will he make?

Mark Solms

Mark Solms is best known for his discovery of the forebrain mechanisms of dreaming and for his integration of psychoanalysis with neuroscience.

Scroll down for more quotes from the video and audio below.

It’s nerve-wracking to be on The Money Show!

Mark Solms

There’s a lot of luck in science. My discoveries were 90% luck.

Mark Solms

I left South Africa in the late 1980s because I didn’t want to go to the army. I came back in 2001; who wants to live anywhere else!

Mark Solms

A lot of what we don’t see in South Africa are things we don’t want to see.

Mark Solms

Once slavery was abolished the slaves weren’t going anywhere else. They remained on the land. The descendants of those slaves are still living there today.

Mark Solms

When you acquire land in this part of the world it comes with people.

Mark Solms

Sustainability and self-respect is a big part of it.

Mark Solms

On farms the haves and the have-nots live cheek to jowl.

Mark Solms

The farmworkers thought I was an idiot!

Mark Solms

We brought in archaeologists to literally dig up the farm to find out what happened.

Mark Solms

We found a Bushman settlement site literally 50 yards from my front door! A farmworker told me, ‘You see professor; my people were here before yours!’

Mark Solms

We mortgaged our farms so that the farmworkers could acquire the land next to us.

Mark Solms

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Article brought to us by Old Mutual.


14 September 2016 8:00 PM

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