ShapeShifter

Meet award-winning marketing guru (of 25 years!) Groovin Nchabeleng

One of my favourite accounts I’ve ever worked on was for the SABC during the World Cup. Feel it! It is here!

Groovin Nchabeleng

Groovin Nchabeleng is an award-winning South African advertising and marketing guru with over 25 years industry experience.

He is the current executive chairman of the Blueprint Group, a 100% black-owned advertising agency that has been in existence for over 18 years.

Groovin is former CEO and shareholder of Leo Burnett South Africa/MMS Group, a division of Publicis Worldwide, the third largest communications group in the world with 65 000 employees in more than 83 countries.

With more than R1 billion in billings, MMS Group is the largest communications group in South Africa.

The Money Show’s Bruce Whitfield interviewed Nchabeleng for his weekly “ShapeShifter” feature.

Listen to the interview in the audio below (and/or scroll down for more quotes from it).

SAA was my first break in the ad industry…

Groovin Nchabeleng

My first ever flight was in Business Class flying to the USA… I was a hero amongst my peers!

Groovin Nchabeleng

Blueprint Group struggled at first…

Groovin Nchabeleng

I sold my shares back to Publicis so I could focus on Blueprint Group.

Groovin Nchabeleng

The ANC awarded Blueprint the account for the local elections in 2011.

Groovin Nchabeleng

I created my own body lotion.

Groovin Nchabeleng

There are 4.7-million black middleclass South Africans…

Groovin Nchabeleng

We are an inspiration to other nations…

Groovin Nchabeleng

Click here (then“like” the page) to follow Bruce on Facebook.

Enter your email address in the form below to receive a newsletter containing the most-read articles of the week from Bruce Whitfield’s The Money Show every Friday morning in your inbox.

Subscribe to our Business Wrap Newsletter

Article brought to us by Old Mutual.


Recommended

by NEWSROOM AI
Read More
A compelling argument for using SA's pension funds to build infrastructure

A compelling argument for using SA's pension funds to build infrastructure

Bruce Whitfield interviews John Oliphant, former Principal Executive Officer at the Government Employees Pension Fund.

What in the world happened to eNews anchor Pat Pillai? He’s been rather busy...

What in the world happened to eNews anchor Pat Pillai? He’s been rather busy...

The Money Show’s Bruce Whitfield interviews Pillai for his weekly (on a Wednesday) “ShapeShifter” feature.

Tiny firm aims to be a billion rand behemoth employing unskilled South Africans

Tiny firm aims to be a billion rand behemoth employing unskilled South Africans

"We must invest in companies that can absorb South Africa’s abundance of unskilled labour," says Exxaro’s former CEO Sipho Nkosi.

Got loans? Save money! You’re paying for insurance (even if you don't know it)

Got loans? Save money! You’re paying for insurance (even if you don't know it)

The Money Show’s Bruce Whitfield interviews Nkazi Sokhulu, co-founder and CEO at credit life insurance provider Yalu.

FoodForward SA eases hunger by distributing good food that would’ve been wasted

FoodForward SA eases hunger by distributing good food that would’ve been wasted

14 million South Africans go hungry every day. Bruce Whitfield interviews Andy Du Plessis, Managing Director at FoodForward SA.

We need to deracialise our thinking - Sandile Zungu (Black Business Council)

We need to deracialise our thinking - Sandile Zungu (Black Business Council)

The Money Show’s Bruce Whitfield interviews newly elected Black Business Council president Sandile Zungu.

Popular articles
Sucking titties does not cure cancer, it detects it - Lillian Dube

Sucking titties does not cure cancer, it detects it - Lillian Dube

Actress, Cancer survivor and activist Lillian Dube shares why she decided to be a cancer activist.

Yet another wet and cold weekend for Gauteng warns weather service

Yet another wet and cold weekend for Gauteng warns weather service

Gauteng residents are warned to brace themselves for another weekend of heavy rain, possible hail and damaging winds.

[Watch] SA choir stuns with isiZulu cover of Ed Sheeran’s ‘Shape of You’

[Watch] SA choir stuns with isiZulu cover of Ed Sheeran’s ‘Shape of You’

Khabazela shares some of the most popular tweets, posts, and videos on 'What's gone Viral'.

10-year-old maths whiz Sbahle Zwane gets a scholarship from Curro school

10-year-old maths whiz Sbahle Zwane gets a scholarship from Curro school

Azania Mosaka catches up with Sbahle Zwane's mother to hear about developments with his schooling.

'It's unacceptable that government officials pay R75 for luxury apartments'

'It's unacceptable that government officials pay R75 for luxury apartments'

IFP national spokesperson Mkhuleko Hlengwa says the party is calling for a review of these rates that are a cost to taxpayers.

Getting drunk improves creative problem solving - Harvard Business School

Getting drunk improves creative problem solving - Harvard Business School

Bruce Whitfield asks branding and advertising expert Andy Rice about a peculiar study that has creatives reaching for the tequila.