Hennessy: The story of an iconic cognac

Established in 1765, Hennessy has maintained its status as one of the best cognac’s in the world, over eight generations.

Richard Hennessy founded the company and under his son James, the brand expanded rapidly.

Maurice Hennessy belongs to the latest vintage of this "grand cru".

Azania Mosaka spoke to him about the company’s relationship with LVMH, moving beyond cognac and some of his own exploits.

We created something called VSOP in 1816, Hennessy Xo in 1817… with the US being the largest cognac market in the world, we almost try to adapt to what some people like.

Maurice Hennessy, eighth generation descendant to the Hennessy empire

We are all fighting for our share, cognac in general represents barely one percent of the world’s spirit market We are very small but cognac is always considered the thing you must have tried in your life, it is a little bit like champagne.

Maurice Hennessy, eighth generation descendant to the Hennessy empire

Listen to the full interview below to hear Maurice suggest ways you enjoy the drink…


Recommended

by NEWSROOM AI
Read More
'We need to have one education system' - Panyaza Lesufi on school feeder zones

'We need to have one education system' - Panyaza Lesufi on school feeder zones

Gauteng MEC for Education Panyaza Lesufi explains how the feeder zones will work when they come into effect.

[LISTEN] Up close and personal with Enhle Mbali Maphumulo

[LISTEN] Up close and personal with Enhle Mbali Maphumulo

Actress and businesswoman Enhle Mbali Maphumulo talks about the upcoming gala dinner at the Mandela House.

[WATCH] #702Unplugged SA singer Daniel Baron on the business of music

[WATCH] #702Unplugged SA singer Daniel Baron on the business of music

Baron joined Azania Mosaka in studio for this week's 702 Unplugged.

[LISTEN] Why has no one invented an air conditioner that uses solar power?

[LISTEN] Why has no one invented an air conditioner that uses solar power?

Naked Scientist Chris Smith says it's not practical.

Did the ad war between Hennessy and Jameson put cognac back on the map?

Did the ad war between Hennessy and Jameson put cognac back on the map?

Well, according to Norman Goodfellows' Carrie Adams, cognac has always been a big contender in the spirits marketplace.

Hennessy Cognac is 250 years old; decides to party all year long

Hennessy Cognac is 250 years old; decides to party all year long

Bruce Whitfield interviewed Hennessy’s CEO about being a quarter of a millennium old and their plans to celebrate.

Popular articles
'The universe is an extremely high-risk investment by the Creator'

'The universe is an extremely high-risk investment by the Creator'

Bruce Whitfield interviews Professor David Block about his attitude toward money (hopes and fears, successes and failures, etc.).

Markus Jooste will absolutely hate this book book by FM Editor Rob Rose

Markus Jooste will absolutely hate this book book by FM Editor Rob Rose

Financial Mail Editor Rob Rose talks about his book, “Steinheist: Markus Jooste, Steinhoff and SA’s biggest corporate fraud”.

Wife of Nathan Ganas speaks out over Momentum's refusal to pay up

Wife of Nathan Ganas speaks out over Momentum's refusal to pay up

Momentum has refused to pay a R2.4 million policy payout citing a non-disclosure breach

6 dumbest things people in their 20s do with money

6 dumbest things people in their 20s do with money

Sam Beckbessinger, the author of “Manage Your Money like a F*cking Grownup,” has some tips, so you don’t have to live with regret.

[LISTEN] 'We will not pay out the insurance claim', MMI CEO tells Eusebius

[LISTEN] 'We will not pay out the insurance claim', MMI CEO tells Eusebius

Eusebius McKaiser engages MMI CEO in a fiery debate about why they won't pay gunshot victim's R2.4 million policy claim.

VW vehicle nightmare to cost customer R23 000  after third engine fails

VW vehicle nightmare to cost customer R23 000 after third engine fails

A brand new Touran that's had three new engines since 2012 is about to cost the customer R23 000 for a fourth engine.