If you were born in the 1980's or 1990's, chances are, you may have come across Archie Andrews and his idealistic gang from the fictional Riverdale High with Betty, Veronica and Jughead amongst others in the iconic Archie Comics. Enter 2015 and you find the crew from Riverdale has evolved from being quirky-yet-cool teens to bonafide environmental activists with a global outlook, just in time for Earth Day.
In "Drastic with Plastic", Archie and his friends find themselves inspired by a visit from a Rwandan ambassador to their school, who speaks about what their country had done with regards to plastics.
On an Earth Day catch up with Lead SA Executive and former Miss Earth SA, Catherine Constantinides, the Co-CEO of Archie Comics, Nancy Silberkleit expands on how popular culture can be used to drive the important message of taking care our earth:
I have taken this story and I have directed this story into classrooms and I have created a study guide for teachers, to inspire our young people on putting a ban on plastics. We're trying to think of other ways to refuse, reuse and recycle.
You can contact Nancy for the full Drastic For Plastic teachers' study guide by emailing email@example.com
2015 is a milestone year for Earth Day as this is the 45th year anniversary of the globally-recognised day that seeks to honour the Earth and the concept of peace; rather apt for the xenophobic tensions we've been experiencing out in South Africa.
It was only apt that we here at 702 and Cape Talk tag along with Mzantsi's first superhero, Kwezi as he went on his Earth Day pursuits all around the country and in true, cheeky Kwezi style, everything has been documented through selfies with your favourite personalities:
It's been a long day of Earthly pursuits so be sure to catch up with more of Kwezi's pursuits by going to the Kwezi website and following the creator of the Kwezi series, Cape Town-based artist, Loyiso Mkize on Twitter [at]loyiso[underscore]mkize