Even if you are not a fan of boxing or mixed martial arts, you will know the names Floyd Mayweather and Conor McGregor. That is because the amount of attention their cross over fight, dubbed "The Money Fight" has been so huge.
Boxing promoter Savva Savvas said the hype surrounding this fight is what the main thing that will drive people to watch it - including boxing purists who says they are not interested.
Two month ago I told everyone I'm not interested in this fight. I wont wake up in the early hours of the morning to watch it. But truth be told, the amount of hype around this fight and all that McGregor is bringing to this thing has got me captivated.— Savva Savvas, Boxing promoter
Part of the interest for Savvas is the enthusiasm and build-up expressed by MMA fighter McGregor.
He adds that while boxing remains popular, this fight will open up the audience a lot, as many people who normally don't follow the sport will watch this fight.
The aura McGregor is bringing I haven't seen since Muhammad Ali and Joe Frazier. He just has an aura, he doesn't give a damn. He is giving Mayweather absolutely no respect.— Savva Savvas, Boxing promoter
Listen to the full interview below: