A decision informed by data is better than one informed by opinion.— Graeme Tulloch, Dunnhumby South Africa
Instinct is still going to be there with retailers… there’s no substitute for it…— Graeme Tulloch, Dunnhumby South Africa
Dunnhumby is a UK-based customer data-science company.
It originally became prominent for establishing Tesco’s loyalty card back in 1994.
Tulloch spoke about the psychology behind our shopping habits and how data drives change for retailers.
He also discussed other retail trends and how machine learning (AI) is changing retail.
Did you know that Dunnhumby is why charcoal is found in the meat aisle?
Listen to the interview in the audio below (and/or scroll down for more quotes from it).
You’ll be amazed at the information you can get from someone’s till slip!— Graeme Tulloch, Dunnhumby South Africa
The more you respond to your customers’ needs the better you perform as a retailer.— Graeme Tulloch, Dunnhumby South Africa
It’s always better to make it easier for shoppers… rather than to manipulate them…— Graeme Tulloch, Dunnhumby South Africa
There’s a huge shift in advertising spend to social media.— Graeme Tulloch, Dunnhumby South Africa
Enter your email address in the form below to receive a newsletter containing the most-read articles of the week from Bruce Whitfield’s The Money Show every Friday morning in your inbox.
The Money Show’s Bruce Whitfield interviews Ross Kata (Expedia Area Manager for Africa, Indian Ocean and Israel).
The Money Show’s Bruce Whitfield interviews Airports Company South Africa (Acsa) CEO Bongani Maseko.
The Money Show’s Bruce Whitfield interviews RMB Fixed Income Specialist Gordon Kerr.
The Money Show’s Bruce Whitfield interviews SA Payroll Association Exco Member Nicolette Nicholson.
Bruce Whitfield interviews Tax Ombud Judge Bernard Ngoepe.
The Money Show’s Bruce Whitfield interviews Steve Binnie, CEO of the world’s largest producer of dissolving wood pulp.
Social worker and Childline manager Faiza Khota shares practical advise on how to help protect children in public spaces.
The Dept of Health is looking to introduce draft legislation that includes a complete ban on all smoking in public areas.
Chairman of KZN Naturists Association Christo Bothma says having the section of the South Coast beach will boost the economy.
Sam Pillay, founder and director of Anti-Drug Forum SA says once the drug takes effect, the user appears possessed.
A PDF version of the book has been doing the rounds since Sars and the State Security Agency threatened legal action.
Can you love your partner, but no longer be in love with them? Dr Eve unravels stages of disaffection in romantic relationships.
Author Amanda Ndiki, celibate for 6 years describes her journey and how celibacy helped mend her sense of self.
Flux Trends founder Dion Chang gives five reasons why he believes getting a degree is past its sell by date.