SAB launches #NoExcuse campaign to raise awareness against gender based violence

South African Breweries (SAB) has launched a campaign titled #NoExuse ahead of 16 Days of Activism which begins on the 25 November.

Andrea Quaye Ab Inbev VP, Marketing for Africa Zone says the campaign is an open platform movement, inviting South African men to take a stand against violence and refrain from throwing any excuses of abuse.

Quaye says they chose to use one of their biggest selling products- Carling Black Label to convey that the alcohol they produce cannot be used as an excuse for women abuse anymore.

We believe that gender based violence is not a women's problem. Carling Black Label is about masculinity and is about instilling pride in masculinity.

Andrea Quaye Ab Inbev VP, Marketing for Africa Zone

We believe if we speak to men, they will listen to us says Quaye.

Quaye says they are aware that there are men who abuse alcohol and the link between alcohol abuse and gender based violence.

We do not encourage the irresponsible consumption of alcohol.

Andrea Quaye Ab Inbev VP, Marketing for Africa Zone

Quaye goes on to say there a few more campaigns SAB will be embarking to further increase the awareness not only on gender based violence but also on responsible consumption of alcohol.

For more on the #NoExuse campaign click on the audio below:


702 welcomes all comments that are constructive, contribute to discussions in a meaningful manner and take stories forward.

However, we will NOT condone the following:

  • Racism (including offensive comments based on ethnicity and nationality)
  • Sexism
  • Homophobia
  • Religious intolerance
  • Cyber bullying
  • Hate speech
  • Derogatory language
  • Comments inciting violence.

We ask that your comments remain relevant to the articles they appear on and do not include general banter or conversation as this dilutes the effectiveness of the comments section.

We strive to make the 702 community a safe and welcoming space for all.

702 reserves the right to: 1) remove any comments that do not follow the above guidelines; and, 2) ban users who repeatedly infringe the rules.

Should you find any comments upsetting or offensive you can also flag them and we will assess it against our guidelines.

702 is constantly reviewing its comments policy in order to create an environment conducive to constructive conversations.

Read More
'It's a fight to the death. Delegate for delegate' #ANC54

'It's a fight to the death. Delegate for delegate' #ANC54

The ANC's top six nominations are effectively head to head votes, explains political analyst Karima Brown.

#ANC54 Final Top 6 Nominees

#ANC54 Final Top 6 Nominees

The African National Congress (ANC) has announced its official nominees for the party's top leadership.

LISTEN: Mantashe implores delegates as nomination process underway #ANC54

LISTEN: Mantashe implores delegates as nomination process underway #ANC54

Outgoing ANC secretary general Gwede Mantashe told ANC delegates to allow the electoral process to protect the party from itself.

#ANC54 delegates undecided on two deputy secretary generals  - EWN reporter

#ANC54 delegates undecided on two deputy secretary generals - EWN reporter

Gaye Davis says despite decision to appoint only one deputy, delegates had a tough time agreeing on rest of executive structure.

NDZ and Ramaphosa camps will struggle to co-exist, whoever takes it - journo

NDZ and Ramaphosa camps will struggle to co-exist, whoever takes it - journo

Bloomberg's Sam Mkokeli says it will be very difficult for the two camps to work together after the ANC elects its new president.

Zuma went for everyone he considers an enemy - Justice Malala

Zuma went for everyone he considers an enemy - Justice Malala

On Saturday, the President delivered his political report with a few scathing words directed at his detractors.

Popular articles
'ANC may split if Dlamini-Zuma is elected leader'

'ANC may split if Dlamini-Zuma is elected leader'

Political analyst Dr Somadoda Fikeni sat down with Ray White to discuss the future of the ANC.

The Steinhoff Story: from humble beginnings to billions

The Steinhoff Story: from humble beginnings to billions

Financial Mail editor Rob Rose chats to Eusebius McKaiser about how Steinhoff became the retail giant we know, before the fall.

Predictably awesome new Nando's ad reminds South Africans ‘we can fix our sh$t’

Predictably awesome new Nando's ad reminds South Africans ‘we can fix our sh$t’

Watch the Guptas pack their bags and run in Nando's inspiring new advertisement.

PSG Chair Jannie Mouton opens up (kind of) about Steinhoff

PSG Chair Jannie Mouton opens up (kind of) about Steinhoff

In 2012 Steinhoff acquired 20% of wealth manager PSG, reportedly infuriating Mouton. Bruce Whitfield interviews him.

German prosecutors probing Steinhoff CEO Markus Jooste (for accounting fraud)

German prosecutors probing Steinhoff CEO Markus Jooste (for accounting fraud)

The Money Show’s Bruce Whitfield interviews Steinhoff International Chairperson Christo Wiese.

So what exactly is radical economic transformation?

So what exactly is radical economic transformation?

Wits associate professor of economics Christopher Malikane speaks to Azania Mosaka about the term that is being bandied about.

3 easy questions could bag you R2000!

3 easy questions could bag you R2000!

WIN R2000! But only if you can prove you're a whiz of the MTN Biz Quiz by answering the following three questions...