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JoJo - struggling to keep up with demand - now has a turnover of R600 million

14 February 2018 8:12 PM
Tags:
Water
Drought
Cape Town drought
Day zero
#watercrisis
Jojo

The JoJo brand has entrenched itself in the psyche of South Africans. Bruce Whitfield interviews its MD, Grant Neser.

They last too long!

Grant Neser, JoJo Tanks

If your lid is secure, the water will stay [drinkable] indefinitely.

Grant Neser, JoJo Tanks

Our turnover is a little over R600 million. A lot of people don’t realise how big JoJo tanks is!

Grant Neser, JoJo Tanks

Capetonians have turned saving water into an art form.

Everywhere you look there are bakkies with rainwater tanks on the back driving around.

Waiting lists are long, and getting longer.

Companies such as JoJo and ECO Tanks are under immense pressure to meet the exploding demand.

The Jo-Jo brand has entrenched itself in the psyche of South Africans… We’re seeing tanks being produced left, right and centre… A lot are being shipped to Cape Town… We’re not seeing any price gouging… The tanks are, by far, the most popular item…

Kevin Tucker, Price Check

The Money Show’s Bruce Whitfield interviewed JoJo Tanks MD Grant Neser for his weekly “ShapeShifter” feature.

Listen to the interview in the audio below (and/or scroll down for more quotes from it).

Jojo tanks – started by Johannes Joubert - have been around since the early 1980s…

Grant Neser, JoJo Tanks

If you go above 20 000, 30 000 litres; it’s not really competitive… Our biggest tank is 20 000 litres… it’s easy to string them together…

Grant Neser, JoJo Tanks

One household in 40 had a tank at the end of 2017.

Grant Neser, JoJo Tanks

JoJo tanks are owned by a private equity consortium… they’re very happy with their investment…

Grant Neser, JoJo Tanks

Management also has a stake in the business… We’re happy… We believe there’s going to be scarcity of water… demand is going to be around.

Grant Neser, JoJo Tanks

We’ve got quite a lot of money trapped in Zimbabwe… Tanks are selling like mad, as fast as we can make them in Zimbabwe.

Grant Neser, JoJo Tanks

We’ve got about 50% or 60% of the market share.

Grant Neser, JoJo Tanks

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14 February 2018 8:12 PM
Tags:
Water
Drought
Cape Town drought
Day zero
#watercrisis
Jojo

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