A US resident has sued Facebook and Cambridge Analytica consultancy for obtaining data from millions of users without their permission.
What is said to be a major breach of trust at the social media network resulted in the user data of 50 million Facebook users being mined.
This is the first of what may be many lawsuits seeking damages over Facebook’s ability to protect user data, and exploitation of the information by the Cambridge Analytica consultancy to help President Donald Trump’s election campaign.
Stephen Grootes spoke to MD at World Wide Worx, Arthur Goldstuck to find out more.
What it highlights is the extent to which people's data is being given up whenever they participate in social media activity.— Arthur Goldstuck, MD at World Wide Worx
My biggest bugbear is one I believe is going to cause massive damage to Google if they don't do something about to very quickly, which is that when you download apps from their 'Play store', you have to give numerous permissions to every app in order to be able to use it and it includes access to your contact list, photos etc. Sooner or later that is going to blow up into a similar public scandal.— Arthur Goldstuck, MD at World Wide Worx
Mark Zuckerberg has since apologised, saying Facebook will strengthen regulations around the apps it allows to collect user data.
However, Goldstuck says the changes won't be enough.
The problem is that in most cases it requires the user to in fact choose to disable or enable certain features and the average user doesn't know where to go to find those.— Arthur Goldstuck, MD at World Wide Worx
Click on the link below to listen to the full interview...