[LISTEN] Three senior Gauteng education department officials die of COVID-19
'Stay safe' warns AKA as he reveals he has coronavirus
My parents have recovered from COVID-19 - Brent Lindeque spreads the GOOD NEWS!
'EC scooters were procured to allow transportation of meds by health workers'
For anyone to write me off politically at this moment is ill-advised - Gigaba
'It is critical that South Africa brings its public debt under control'
Small Business Focus: How to get your marketing right in a shrinking media world
Personal Finance Feature: Julia - The super saver
SA is becoming a country of old people. Median age has risen from 23 to 27
WATCH LIVE: Funeral service for veteran actress Mary Twala
#Magazines: 'There are definite losses and gains in the move to digital'
Shareholder activists grill Santam about 'business interruption insurance'
South African Cricketers' Association expresses its support for Lungi Ngidi
As men we must talk about GBV and call each other out - Siya Kolisi
Mosimane: Return to training has been strange
[LISTEN] Former anti-apartheid activist Tim Jenkin shares his prison-break story
[WATCH] Mi Casa perform music from their latest album
[WATCH] 4-year-old sharing her frustrations about COVID-19 lockdown goes viral
[Watch] SA beer trolls Aussies (who love it, until they hear it’s from Newlands)
Every week The Money Show’s Bruce Whitfield asks branding and advertising expert Andy Rice to share with him the week’s advertising “heroes” and “zeroes”.
This week, Rice critiqued a very funny, sneaky campaign in Australia by Cape Town’s Newlands Spring Brewing Co.
He gave the campaign a “hero” rating.
Newlands Spring Brewing Co recently set up a promotion of their beer in Newlands, Australia.
At first they didn’t mentioned the “Newlands” where it produces its beer is the one where Siya Kolisi leads the Springboks and Stormers.
The Australians LOVED the Capetonian beer…
Until they were told it was from Newlands… in South Africa!
LOL!
Watch the hilarious ad below:
For more detail; listen to the interview in the audio below.
Click here (then “like” the page) to follow Bruce on Facebook.
Enter your email address in the form below to receive a newsletter containing the most-read articles of the week from Bruce Whitfield’s The Money Show every Friday morning in your inbox.
More from But does it work?
Old Mutual's hackneyed new TV ad looks like Allan Gray in green – Andy Rice
Ouch! The Money Show's Bruce Whitfield asks Andy Rice why he gives Old Mutual’s new television commercial a “zero”.
Read More
Clover’s trippy blue bottle ad campaign – so bad (and bizarre) it’s good
People will be talking about it ‘till they’re blue in the face. The Money Show's Bruce Whitfield interviews ad expert Andy Rice.
Read More
Axe (aka 'Lynx') deodorant has a new scent - 'Africa and Marmite' (not kidding)
"We’ve decided to step it up," says Lynx. "With Lynx Marmite, we’re bringing the world of food into the fragrance category." LOL!
Read More
This Volkswagen ad really drives it home
Andy Rice, branding expert, chooses his favourite and least favourite ads of the week.
Read More
That 'All Wines Matter' blunder
Andy Rice on this week's great advertising campaigns - and one that caused a stir - for all the wrong reasons.
Read More
The alcohol industry gets the Hero award for responsible advertising this week
Andy Rice selects his list of good, bad and irritating advertising campaigns this week.
Read More
Heroes and Zeros: Fun social distancing ads that work
Some great examples of images and creativity to encourage social distancing.
Read More
The sharpest and the dumbest campaigns of the week
Andy Rice, marketing expert, tells us why some mass media campaigns flew and why some failed.
Read More
Heroes and Zeros in a time of pandemic
Andy Rice, branding expert, on the ads that made him think, laugh or cringe.
Read More
Nando's reply to a mouldy burger - the best and the worst ads of the week
A witty reply to a mouldy Whopper is a winner.
Read More
Highlights