But does it work?

[Watch] FNB markets personal loans to broke, 'suddenly engaged' people

For a country with such a low savings rate… Nothing about that ad solves a real problem…

Sizakele Marutlulle, Marutlulle and Co

Every week The Money Show’s Bruce Whitfield asks a branding and advertising expert to share with him the week’s advertising “heroes” and “zeroes”.

This week, Sizakele Marutlulle (CEO and Founder at Marutlulle and Co) critiqued a new television advert for FNB personal loans.

She gave it “zero”.

Watch FNB’s “suddenly engaged” personal loan ad below:

For Marutlulle’s critique of the ad, listen to the interview in the audio below.

Click here (then “like” the page) to follow Bruce on Facebook.

Enter your email address in the form below to receive a newsletter containing the most-read articles of the week from Bruce Whitfield’s The Money Show every Friday morning in your inbox.

Subscribe to our Business Wrap Newsletter


Recommended

by NEWSROOM AI

702 welcomes all comments that are constructive, contribute to discussions in a meaningful manner and take stories forward.

However, we will NOT condone the following:

  • Racism (including offensive comments based on ethnicity and nationality)
  • Sexism
  • Homophobia
  • Religious intolerance
  • Cyber bullying
  • Hate speech
  • Derogatory language
  • Comments inciting violence.

We ask that your comments remain relevant to the articles they appear on and do not include general banter or conversation as this dilutes the effectiveness of the comments section.

We strive to make the 702 community a safe and welcoming space for all.

702 reserves the right to: 1) remove any comments that do not follow the above guidelines; and, 2) ban users who repeatedly infringe the rules.

Should you find any comments upsetting or offensive you can also flag them and we will assess it against our guidelines.

702 is constantly reviewing its comments policy in order to create an environment conducive to constructive conversations.

Read More
Tesla is bankrupt – Elon Musk

Tesla is bankrupt – Elon Musk

Tesla’s finances are in dire straits. Ad expert Andy Rice (and Tesla shareholders!) doesn’t find Musk’s April Fools’ joke funny.

[Watch] SA beer trolls Aussies (who love it, until they hear it’s from Newlands)

[Watch] SA beer trolls Aussies (who love it, until they hear it’s from Newlands)

The people at Newlands Spring Brewing Co are legends, says ad expert Andy Rice, for their epic trolling/campaign in Australia.

Ad expert slams TUC biscuits for ‘perfect without polony’ tweet

Ad expert slams TUC biscuits for ‘perfect without polony’ tweet

Andy Rice knocks TUC biscuits for a tweet that seems to make fun of listeriosis.

There’s no wrong way to be a woman – Serena William, Goosebumps inducing Nike ad

There’s no wrong way to be a woman – Serena William, Goosebumps inducing Nike ad

Too mean if I don’t smile... Too black for my tennis whites… Too motivated for motherhood... There’s no wrong way to be a woman!

Ad expert on Carling Black Label's #NoExcuse campaign to end women abuse

Ad expert on Carling Black Label's #NoExcuse campaign to end women abuse

The link between alcohol abuse and gender based violence is clear. Andy Rice likes Carling Black Label’s #NoExcuse campaign.

‘Fck, we’re sorry!’

‘Fck, we’re sorry!’

Branding and advertising expert Andy Rice loves KFC’s epic apology for running out of... chicken (we kid you not).

Popular articles
I was not introduced to Ajay Gupta - Grootes

I was not introduced to Ajay Gupta - Grootes

Stephen Grootes says he believes former Eskom CEO Brian Dames when said he was not formally introduced to the Gupta family.

Why the PAC wants South Africa renamed Azania

Why the PAC wants South Africa renamed Azania

Pan Africanist Congress's Narius Moloto explains why it supports the name Azania, a word which he says has Arabic origins.

So what exactly is radical economic transformation?

So what exactly is radical economic transformation?

Wits associate professor of economics Christopher Malikane speaks to Azania Mosaka about the term that is being bandied about.

WATCH: Zuma denies crisis at Sassa, won't evaluate isiphithiphithi (chaos)

WATCH: Zuma denies crisis at Sassa, won't evaluate isiphithiphithi (chaos)

Zuma says he cannot be expected to act against Minister Bathabile Dlamini on social grants matter now before the ConCourt.

Divided views on impact of minimum wage on economy, unemployment

Divided views on impact of minimum wage on economy, unemployment

Deputy President Cyril Ramaphosa announced that the minimum wage of R20 per hour is expected to be implemented by May 2018.

Who is Advocate Tembeka Ngcukaitobi?

Who is Advocate Tembeka Ngcukaitobi?

The EFF lawyer stole the show during the state capture report court battle.

3 easy questions could bag you R2000!

3 easy questions could bag you R2000!

WIN R2000! But only if you can prove you're a whiz of the MTN Biz Quiz by answering the following three questions...