Africa Connected with Standard Bank

'Traffic in Abidjan is orderly. People are calm; nobody is screaming'

Renowned broadcaster Lee Kasumba is crisscrossing Africa to explore the Continent’s many opportunities and endless growth potential.

Click here to follow her journey, and for trusted insights into Africa’s markets, infrastructure, business environment, prospects and people.

The Money Show’s Bruce Whitfield interviewed Kasumba, who is in Côte d'Ivoire.

She spoke about the estimated size of the middleclass in Côte d'Ivoire, compared to other African countries.

Kasumba also spoke about the West African Economic and Monetary Union (WAEMU) – what it is, how it works, its importance in terms of providing stability in the region and Côte d'Ivoire's role in WAEMU.

Finally, she explained who the key investors are in Côte d’Ivoire banking sector.

Listen to the interview in the audio below (and/or scroll down for quotes from it).

Traffic is really orderly… nobody is screaming at each other, people are calm… it’s great.

Lee Kasumba

I thought there wouldn’t be a middleclass… But 23% of people in Côte d'Ivoire are middleclass… There are malls booming literally everywhere in Abidjan…

Lee Kasumba

Côte d'Ivoire is responsible for 40% of the money going into the WAEMU… It is the shining light in this region.

Lee Kasumba

The last [growth] figure came in at 7.5%.

Lee Kasumba

Turkey, Tunisia and Morocco [are the biggest investors in the banking sector].

Lee Kasumba

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