'Local companies too ignorant to realise how politically aware the public is'

Starbucks closed more than 8,000 of its stores around the US on Tuesday so that its 175,000 employees can receive racial-bias training, in response to a recent episode of racial discrimination.

In April, police arrested two African-American men who were waiting for a third person to join them at a Philadelphia Starbucks, were allegedly asked to leave by a Starbucks employee, who then called the police reporting that they were “refusing to make a purchase or leave.”

Criticising the likes of Spur, H&M and Rodizio Brazilian Restaurant, Joanne Joseph says local companies are too ignorant to realise how socially, politically and environmentally aware the buying public has become.

Companies that demonstrate publicly that they have a conscience, or no conscience rather, will see the consequences in their bottom line.

Joanne Joseph, Host of 702's Afternoon Drive

I am prepared to admit it may just be a public relations exercise but we have to give them the benefit of the doubt.

Joanne Joseph, Host of 702's Afternoon Drive

You would think the phones of diversity experts like Terry Oakley-Smith would be ringing off the hook here in our country given the value they could add to local brands that need to make their way back from scandals involving discrimination, or their ability to educate retailers to prevent that from happening.

Joanne Joseph, Host of 702's Afternoon Drive

Sadly that is not the case, it is usually only when they see their profits dwindling, that they develop a conscience and often then it is a little too late.

Joanne Joseph, Host of 702's Afternoon Drive

Click on the link below to listen to the audio version...


Recommended

by NEWSROOM AI
Read More
Sunday Times asked to return journalism award for tainted 'death squad' stories

Sunday Times asked to return journalism award for tainted 'death squad' stories

It's alleged that 2011 reports on the Cato Manor killings were politically motivated to push KZN’s Hawks head Johan Booysen out.

EFF says too many Struggle heroes have gone unrecognised

EFF says too many Struggle heroes have gone unrecognised

Julius Malema says it's a party priority to recognise unsung heroes of the Struggle.

[WATCH] What makes you decide, a 3-year-old deserves to die violently?

[WATCH] What makes you decide, a 3-year-old deserves to die violently?

Joanne Joseph shares how she spent some time trying to decode the DNA of a man like Mortimer Saunders.

'In the eyes of some we are mere birthing machines and caregivers'

'In the eyes of some we are mere birthing machines and caregivers'

Joanne Joseph takes a look at the continued violation of women's sexual and reproductive rights.

'South Africa and Africa have held a kind of liberation for me'

'South Africa and Africa have held a kind of liberation for me'

Celebrating #AfricaDay, Joanne narrates her personal connection to the continent and how her lineage has influenced her freedoms.

 'Among all the tragedy, there is a little bit of happiness being injected'

'Among all the tragedy, there is a little bit of happiness being injected'

Joanne Joseph highlights the good that is being done in an effort to bring some light to your day.

Popular articles
Public Protector: 'Classified' doc at centre of SSA spat obtained anonymously

Public Protector: 'Classified' doc at centre of SSA spat obtained anonymously

The Public Protector laid a criminal complaint against the State Security Minister over the supposedly classified state document.

South Africa can have cheap electricity, forever! – former Eskom engineer

South Africa can have cheap electricity, forever! – former Eskom engineer

The Money Show’s Bruce Whitfield interviews Dr Tobias Bischof-Niemz, CEO at ENERTRAG South Africa.

Meet Sandile Shabalala, CEO of black-owned and controlled TymeBank

Meet Sandile Shabalala, CEO of black-owned and controlled TymeBank

TymeBank has no branches and no monthly fees. Most transactions are free. Bruce Whitfield interviews its CEO.

Buying a used car? New app sends mechanic to inspect it before you decide

Buying a used car? New app sends mechanic to inspect it before you decide

Hanru Reyneke is on a mission to disrupt the used-car industry in South Africa by providing peace of mind to punchdrunk consumers.

What are the rules and regulations when it comes to owning a generator?

What are the rules and regulations when it comes to owning a generator?

A listener on the Afternoon Drive has shared his frustrations with a neighbor's noisy generator and the health risks it posed.

NSFAS to probe claims of unpaid funds causing students to resort to loan sharks

NSFAS to probe claims of unpaid funds causing students to resort to loan sharks

Students claim they have not received their NSFAS meal allowances and are forced to borrow from loan sharks to survive.