The 2018 Cannes Lions International Festival of Creativity is done, and dusted.
The 7-day festival – the world’s largest advertising industry gathering – celebrates and rewards the best in creative brand communication.
He played clips from six ads:
Carling – Soccer Song for Change
Cell-C (Funeral song for a lost cellphone; should have taken out “C Surance”)
VW (Brake assist stalker)
- Castle Lager (Make A Different Friend - Really Smart Watch Guy)
Listen to the clips and Rice’s critique of them in the audio below.
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