'We need to know how much political parties are spending on social media'

With the 2019 general election around the corner and as political parties prepare their campaign strategies, how will they use social media to gain votes?

The use of social media played a role in the most recent elections in the United States and there have also been suggestions that misinformation on social media was spread in the most recent elections in France and the United Kingdom Brexit vote.

Director at Media Monitoring Africa William Bird says as we go into the elections it's very important that we get clarity on how much political parties are spending on social media.

Our electoral code doesn't take social media into consideration in any real or any manner.

William Bird, Director at Media Monitoring Africa

READ: Voter turnout on election day will determine the results says author

All the issues we are thinking about like how much money are political parties spending on social media? Do we know how they are spending it?

William Bird, Director at Media Monitoring Africa

ALSO READ: Ipsos: Ramaphoria boosted ANC support

Bird says there is no real mechanism to deal with the use of social media.

They must make sure they don't use inflammatory language, they must encourage their members not to spread misinformation.

William Bird, Director at Media Monitoring Africa

Listen to the full interview below...


Recommended

by NEWSROOM AI
Read More
[WATCH] Brothers creating a movie drive in experience in their garage goes viral

[WATCH] Brothers creating a movie drive in experience in their garage goes viral

Khabazela shares some of the videos that went viral on Twitter and Facebook.

[WATCH] Family playing pool on makeshift table during lockdown goes viral

[WATCH] Family playing pool on makeshift table during lockdown goes viral

Khabazela shares some of the videos that went viral on Twitter and Facebook.

[WATCH] Man playing national anthem with bagpipes during lockdown goes viral

[WATCH] Man playing national anthem with bagpipes during lockdown goes viral

Khabazela shares some of the videos that went viral on Twitter and Facebook.

NICD announces successful genome sequencing to find out how COVID-19 spreads

NICD announces successful genome sequencing to find out how COVID-19 spreads

University of the Western Cape South African Bioinformatics Institute's Peter Van Heusden explains what this discovery means.

Ipsos: Ramaphoria boosted ANC support

Ipsos: Ramaphoria boosted ANC support

Director of Public Affairs at Ipsos South Africa Mari Harris shares data for the forthcoming 2019 general elections.

'Smaller political parties need to be heard'

'Smaller political parties need to be heard'

Eusebius and callers chat about various political parties in the country, big and small, contesting the upcoming 2019 elections.

Popular articles
Number of COVID-19 cases reach 1,749 and SA has has 13 deaths confirmed

Number of COVID-19 cases reach 1,749 and SA has has 13 deaths confirmed

Health Minister Dr Zweli Mkhize also thanked the Motsepe Foundation on behalf of government and unions for donating equipment.

[LISTEN] Centre for the Less Good Idea keeps the arts alive during lockdown

[LISTEN] Centre for the Less Good Idea keeps the arts alive during lockdown

The centre is an interdisciplinary incubator space for the arts based in Maboneng, Johannesburg.

[WATCH] LeadSA applauds frontline heroes running with the baton

[WATCH] LeadSA applauds frontline heroes running with the baton

LeadSA applauds everyday heroes standing in the frontlines making a difference in communities.

Informal traders confused about lockdown regulations

Informal traders confused about lockdown regulations

City of Cape Town says the process of issuing permits to informal food traders only applies to those selling uncooked foods.

[LOCKDOWN] Alcohol and cigarette ban costing SA billions - Justice Project SA

[LOCKDOWN] Alcohol and cigarette ban costing SA billions - Justice Project SA

Chairperson Howard Dembovsky says for both we are losing about R135-million per day in levies and revenues.

Protective gear: 'There's trust breakdown between government and public sector'

Protective gear: 'There's trust breakdown between government and public sector'

Nehawu has filed urgent court papers against the Department of Health for failure to protect workers during COVID-19 outbreak.

Scopa chairperson warns government against corruption during COVID-19

Scopa chairperson warns government against corruption during COVID-19

Mkhuleko Hlengwa has expressed his concerns about the potential corrupt activities that may occur amidst the coronavirus.

East London prison officials awaiting COVID-19 results in self-isolation

East London prison officials awaiting COVID-19 results in self-isolation

Correctional Services spokesperson Singabakho Nxumalo says a female official tested positive after attending a funeral.

What needs to be achieved for the national lockdown to be lifted?

What needs to be achieved for the national lockdown to be lifted?

NICD's professor Cheryl Cohen says there will be a need for some kind of social distancing measures to be put in place.

UK Prime Minister Boris Johnson battles COVID-19 in intensive care unit

UK Prime Minister Boris Johnson battles COVID-19 in intensive care unit

Johnson tested positive for coronavirus 11 days ago.