[LISTEN] Masterclass on Google

With nearly twenty years since it started and ten years in Africa, Google has become the world's trusted search engine.

Head of Communication & Public Affairs at Google SA,Mich Atagana and Industry Manager for Travel at Google SA, Kristy Grant joined Azania Mosaka in studio to share more on the company and the role it plays on the development of the continent.

They also share more on Google's various tools including Google Analytics and how this has helped small business.

It helps empower small businesses and large businesses to track and measure their activity from where users come from, what they doing on the website to actions that they perform. So it helps advertisers and businesses identify opportunities that they wouldn't have thought about before.

Kristy Grant, Industry Manager for Travel at Google SA

Atagana explains the many ways you can search for what you want.

You can search for things in many different ways, if you are an academic - Google Scholar is a great place to get reputable academic papers.

Mich Atagana, Head of Communication & Public Affairs at Google SA

Click on the link below to listen to the full conversation...


Recommended

by NEWSROOM AI
Read More
'When we pollute the environment, we are infringing on our very own rights'

'When we pollute the environment, we are infringing on our very own rights'

Environmental affairs spokesperson Albie Modise shares details of an initiative which aims to change behaviour around littering.

Clap down on illegal cannabis products

Clap down on illegal cannabis products

Regulator working closely with the police to arrest those selling the products.

Motoring: 'SA is the only country that has embedded extended warrantee policies'

Motoring: 'SA is the only country that has embedded extended warrantee policies'

Azania speaks to Autoboys CEO Filum Ho to find out more about the impact of these warranties on motorists.

Matter of Fact: Checking reports and statements made during #AlexShutdown

Matter of Fact: Checking reports and statements made during #AlexShutdown

Azania speaks to Africa Check researchers Kate Wilkinson and Naphtali Khumalo.

Happy 20th birthday, Google! (We can't imagine the world without you)

Happy 20th birthday, Google! (We can't imagine the world without you)

The search giant was “born” on this day (27 September) in 1998. The Money Show's Bruce Whitfield interviews Stuff’s Toby Shapshak.

Where to invest if you believe the rise of Electric Vehicles is inevitable

Where to invest if you believe the rise of Electric Vehicles is inevitable

Glencore, Google and Continental... that's where! Anglo American Platinum? Not so much, says Old Mutual's Andrew Dittberner.

Popular articles
Meet Woolies slayer Shannon McLaughlin, founder of Ubuntu Baba Baby Carrier

Meet Woolies slayer Shannon McLaughlin, founder of Ubuntu Baba Baby Carrier

Ray White interviews McLaughlin, about three months after she shot to fame for taking on the alleged copycat, Woolworths.

Foreigners rule informal trading (outcompeting even Shoprite). Consumers win!

Foreigners rule informal trading (outcompeting even Shoprite). Consumers win!

About 20% of every rand spent in South Africa goes to informal stores, mostly foreign-run. GG Alcock on his book “KasiNomics".

Land Party threatens country shutdown if King Dalindyebo not released

Land Party threatens country shutdown if King Dalindyebo not released

Gcobani Ndzongana takes issue with Clement Manyathela on The Xolani Gwala Show for referring to the monarch as convicted criminal