The promise (and peril) of buying only locally produced goods

The suit I’m wearing today. The tie I’m wearing today. The shirt I’m wearing today. Locally made by South African textile workers…

President Cyril Ramaphosa

If the government only buys vehicles made in South Africa, the economy would get a R36.8 billion boost, according to a Wits study.

In 2018, South Africa’s government imported a quarter of the almost 18 000 vehicles it bought, including a huge fleet of luxury cars.

The benefits of “buying local” include job creation, minimisation of environmental impact and the strengthening of social cohesion while potentially higher prices count among the disadvantages.

Eusebius McKaiser interviewed Happy Ngidi (Marketing and Communications Officer at Proudly South Africa), Fachmy Abrahams (Co-Ordinator in the General Secretary’s Office at SACTWU) and Thebe Ikalafeng (founder and CEO of Brand Leadership Group).

They spoke about how buying locally produced goods affect the economy.

Listen to the interviews in the audio below.


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