Ad Feature, But does it work?

[WATCH] 10 most-liked TV adverts in SA (Sasol 'Glug Glug' tops the list)

The more people like an ad, the more they retain the message and the more they’re likely to act on it when the opportunity arises.

Andy Rice, branding and advertising expert

Kantar's Best Liked Ads” is the most definitive survey of the popularity of South African television advertisements.

According to Kantar, these were the 10 most-liked TV adverts in the second quarter of 2019:

The original Sasol “Glug Glug” ad from 1991 remains South Africa’s most-liked television advert of all time.

To pump up the nostalgia, watch the ad below:

The Money Show's Bruce Whitfield interviewed branding and advertising expert Andy Rice.

Listen to the interview in the audio below.

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