Mail & Guardian facing financial trouble, pleads for help
Businesses in the country are facing financial distress due to the 21-days lockdown.
The Mail & Guardian has said their advertisers, who contribute about 70% to their revenue, have cancelled their campaigns.
The publication says it is unlikely to be able to pay April salaries.
Speaking to Eusebius McKaiser, Mail & Guardian editor Khadija Patel says they are in a significant amount of trouble.
This has been hard time for independent media around the world. Right now, the @mailandguardian faces a crisis. With advertising revenue going up in smoke and events canceled, we may not be able to pay salaries next month. Please help us. https://t.co/tOBdXBvuul— Khadija Patel (@khadijapatel) March 27, 2020
The trouble did really rush on us, at the beginning of March we were doing well and there was quiet optimism in the organisation and suddenly by mid-March advertisers cancelled campaigns en masse.Khadija Patel, Editor - Mail & Guardian
We had some idea of trouble looming, we understood that the lockdown would be inevitable at some point, we didn't think it would be this immediately, so it did shock us.Khadija Patel, Editor - Mail & Guardian
Our biggest cost is the payroll of actually running the newsroom.Khadija Patel, Editor - Mail & Guardian
Patel says people can assist by subscribing to their online publication and to make direct donations.
Listen to the full interview below...
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