A record-breaking R26,054,869 has been revealed by auditors BDO SA, appointed to The CEO SleepOut, as the official figure raised at the widely-publicised charity event held in June this year.
It is the largest sum ever raised by a single South African charity event, while worldwide it is the largest amount of funds raised for any inaugural event. Sydney hosted its 10th event this year and Johannesburg raised more than Sydney in year one – despite the weakened exchange rate.
Two hundred forty-seven CEOs and business leaders participated in The CEO SleepOut on a winter evening during which the temperature dropped to -3ºC. The business elite and decision-makers were challenged to reveal their character, compassion and grit by donating R100 000 to be part of an organised experience of sleeping on a cold pavement for just one night, with only a sleeping bag and cardboard floor-covering.
Click below to watch the event’s official video - just been released...
Ali Gregg, founder of The Philanthropic Collection, which brought the CEO SleepOut concept and brand from Australia, has confirmed that the monies are being held by Girls & Boys Town (GBT) and were raised by the inaugural 702 Sun International CEO SleepOut held on 18 June 2015.
Everyone involved is thrilled to see an organisation like Girls & Boys Town receiving a donation of this size, knowing that GBT offers long-term, sustainable solutions and care to homeless and vulnerable children.”— Ali Gregg, Founder of The Philanthropic Collection
See the photo gallery from the SleepOut event below...
Whereas globally The CEO SleepOut brand principles rest on the pillars of Shelter, Healthcare, Education and Nutrition, the trust has included a 5th pillar unique to the South African landscape - Community.
This is a moment in our history that we will never forget because through the event our children, those cared for by other similar organisations and those living on the streets – young and old – have become visible.— Lee Loynes, Girls and Boys Town