ShapeShifter, Evergreen Content

The story of Wellness Warehouse (and how it won the niche health market)

It’s about curating a range of products focussed on a wellness lifestyle.

Dr Sean Gomes, Wellness Warehouse

You know what I respect most about Wellness Warehouse, Sean Gomes? It’s that you see wine as a wellness product!

Bruce Whitfield, The Money Show

Wellness Warehouse is South Africa’s leading niche health and wellness retailer.

Established in 2007, Wellness Warehouse has expanded rapidly and now has 21 stores and three Wellness Cafes as well as an online shop.

The Money Show’s Bruce Whitfield interviewed Wellness Warehouse cofounder Dr Sean Gomes for his weekly “ShapeShifter” feature.

Listen to the interview in the audio below (and/or scroll down for more quotes from it).

I practiced [medicine] for a number of years.

Dr Sean Gomes, Wellness Warehouse

With medicine; there was something missing for me.

Dr Sean Gomes, Wellness Warehouse

In most cases chronic illnesses are due to lifestyle choices.

Dr Sean Gomes, Wellness Warehouse

Our original model had a pharmacy, but it’s a challenging space.

Dr Sean Gomes, Wellness Warehouse

Our specialist products do come at a higher price point.

Dr Sean Gomes, Wellness Warehouse

It’s an industry we love.

Dr Sean Gomes, Wellness Warehouse

We want a store in all major shopping centres.

Dr Sean Gomes, Wellness Warehouse

Click here (then“like” the page) to follow Bruce on Facebook.

Enter your email address in the form below to receive a newsletter containing the most-read articles of the week from Bruce Whitfield’s The Money Show every Friday morning in your inbox.

Subscribe to our Business Wrap Newsletter

Article brought to us by Old Mutual.

Read More

Why (70-year-old!) design icon Vespa is still cool as ice

The Money Show’s Bruce Whitfield interviews Vespa South Africa’s Managing Director Andy Reid.

Meet Ben Magara, CEO of Lonmin (3rd largest platinum producer in the world)

The Money Show’s Bruce Whitfield interviews the University of Zimbabwe graduate.

Meet Suntoy’s Mr Sunshine (aka Harald Schulz) and his team of solar enthusiasts

Learn more about the man behind the Consol Solar Jar maker Suntoy; and its previously unskilled staff of 60 solar enthusiasts.

Meet AngloGold’s Sipho Pityana (who calls JZ ‘sponsor and chief of corruption')

The Money Show’s Bruce Whitfield learns more about the views of the outspoken Chair of AngloGold Ashanti.

Adriana Marais may soon leave for Mars (never to return)

"Either we stay on Earth and go extinct, or we become a multi-planetary species," says Quantum Biology Researcher Adriana Marais.

Meet Brian Altriche, founder of “we’re not normal” burger joint RocoMamas

He launched the niche brand with 3 restaurants 18 months ago – today there are 40.

Popular articles
Money makes the world go 'round (but sex makes it spin!)

Money makes the world go 'round (but sex makes it spin!)

Bruce Whitfield interviews "Dr Eve" Wasserman about her attitude to money (hopes and fears, successes and failures, etc).

Earn peanuts? How to best invest very small amounts...

Earn peanuts? How to best invest very small amounts...

Got a spare R200 or R300 a month? Here’s how to make that money work hard and grow…

How Naspers paid peanuts for Tencent (China’s most valuable company)

How Naspers paid peanuts for Tencent (China’s most valuable company)

In 2001 Naspers invested $32 million in (then tiny) Tencent. Learn more about the wildly profitable Chinese behemoth...

Once homeless CEO Frank Magwegwe opens up about his money hopes and fears

Once homeless CEO Frank Magwegwe opens up about his money hopes and fears

What does the wealthy executive who once lived on streets, selling fruit, believe about money?

How to make your first million

How to make your first million

Warren Ingram discusses his new book in which he shares practical ways for ordinary people to achieve financial freedom.

What does Phuti Mahanyele (Forbes Businesswoman of 2014) hope for... and fear?

What does Phuti Mahanyele (Forbes Businesswoman of 2014) hope for... and fear?

Each week Bruce Whitfield interviews a famous person about her or his attitude to money. Enter the powerful Phuti Mahanyele...

Blesserfinder: Matching you with a sugar daddy near you

Blesserfinder: Matching you with a sugar daddy near you

Is social trend Blesserfinder, where girls are allegedly matching up with rich 'benefactors' in exchange for sex, a real thing?