Monday, 9 February, 2009

Mirror, mirror on the wall, who is the cleverest of them all? Only time will tell as Talk Radio 702 embarks on a campaign to search for 702’s ‘brainiest’ listener.

The Brain of 702 with Sanlam Cobalt is back and this year listeners will have to bowl the quizmasters over with their general knowledge skills in order to claim their share of over R400 000 in prize money.

The Brain of 702 pits two listeners against each other live on-air as they answer as many questions as possible in 60 seconds. Six games will be played each day and, based on a knock-out structure, each winner from each game will bag R1000 a round. The last standing winner of the day will be selected on the David O’ Sullivan show.

The week’s daily winners will have to continue to outsmart each other during the quarter finals held each week at designated shopping centers – Jabulani Mall (14 February), Cresta Shopping Centre (21 February), Brooklyn Mall (28 February) and the finals at Sandton City (7 March).

These will be broadcast live on Talk Radio 702 at 11am on each of the Saturday mornings. A wildcard round will also be played at 10am and the winner will participate in the quarter finals live on 702.

Listeners are encouraged to visit their nearest shopping centre to not only watch this nail-biting competition but also meet their favourite presenter and other station personnel.

Talk Radio 702 presenters will act as quiz masters and judges. The questions will be carefully selected and scripted, ensuring that each participant receives questions of a similar length and along related themes. The questions will be chosen from various categories including history, geography, travel, entertainment and science.

The competition will be run simultaneously on sister station 567 CapeTalk and culminates in the Brain of Brains on Monday, 9 March. Just after 7am the Brain of 702 will take on the Brain of CapeTalk in the final. The Brain of Brains wins an additional R20 000 in cash. This is broadcast live on 702 on the John Robbie Show and the Aden Thomas Show on 567 CapeTalk.

“Talk Radio 702 attracts a certain type of listener – someone who wants to be informed about pressing issues and be part of topical debates. The Brain of 702 is attractive to listeners because it gets them to challenge themselves,” said Talk Radio 702 station manager, Pheladi Gwangwa. “Last year Brain was won by a Capetonian so this year we’re hoping a 702 listener will grab the title.”

To play listeners have to register by calling 702’s information line on (011) 2 702 702, or online at www.702.co.za.

It will be tense, it will be nail-biting, and it will be a great way to get through the week!

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