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Twitter standing out from social media counterparts is a good thing, says expert

29 February 2016 2:18 PM

Twitter's influence as a powerful and reliable conduit of information has set it apart from other social media platforms.

Twitter's influence as a powerful and reliable conduit of information has set it apart from other social media platforms.

702's Azania Mosaka on Monday spoke to the editor of Stuff magazine, Toby Shapshak, about the issue.

Listen to the conversation below:

Twitter is called the front page of news and I think it's appropriate because if you want to find out what happened in the Oscars this morning. You're going to Twitter.

Toby Shapsak, Stuff magazine editor

Because twitter has less monthly active users than Facebook, therefore it has a lesser standing. And I think people are missing the point.

Toby Shapshak, Stuff magazine editor

These traders push these companies into positions where they are forced to look at the wrong metrics.

Toby Shapshak, Stuff magazine editor

We need to stop looking at the number of people who tweet, but rather look at the number of links that are clicked.

Toby Shapshak, Stuff magazine editor

29 February 2016 2:18 PM