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Early Breakfast with Africa Melane
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Early Breakfast with Africa Melane
04:00 - 06:00

Sylvester Chauke

Sylvester Chauke Opinion: Hello Slayteen

15 January 2018 1:51 PM

Brand guru Sylvester Chauke says January is an exciting time with an opportunity to truly bring some new ideas to the table.

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Sylvester Chauke Opinion: Hello Twenty Slayteen

4 January 2018 11:06 AM

This is the time to reinvigorate ourselves and to shed the baggage of the previous year, says brand strategist Sylvester Chauke.

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Sylvester Chauke: Marketers Stay WOKE during the festive season!

5 December 2017 12:52 PM

With a need for incremental sales comes a great deal of brand activity during this silly season writes brand guru Sylvester Chauke.

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Sylvester Chauke Opinion: Partnerships made in brand heaven

31 October 2017 12:09 PM

There's something brilliant about brand collaborations that work says brand strategist Sylvester Chauke.

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Sylvester Chauke Opinion: Don't waste a good crisis, Dove

9 October 2017 12:21 PM

The brand strategist says let's use the advert's controversial racial depiction to learn lessons and stop repeating history.

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Sylvester Chauke Opinion: Experiences. Still. Matter

5 October 2017 11:08 AM

Advertisers ought to think beyond the obvious and focus on how to create moments or experiences that add pow to our lives.

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Sylvester Chauke Opinion: What's in a name?

26 September 2017 5:11 PM

A name is vital to brand building reflects Sylvester Chauke and you need to think long and hard about it.

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Sylvester Chauke Opinion: A new world order in advertising

7 September 2017 11:08 AM

Brand strategist Sylvester Chauke says there is a real need for brands to review how they do things as society twists and turns.

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Sylvester Chauke Opinion: The miseducation of Twitter-ville

23 August 2017 4:50 PM

Award-winning entrepreneur and brand architect Sylvester Chauke says not every tweet is actually worthy of our energy.

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