Streaming issues? Report here
paul-mtirara-thumbnailjpg paul-mtirara-thumbnailjpg
Soulful Sundays with Paul Mtirara
13:00 - 16:00
volume_up
volume_mute

Up Next: Soulful Sundays with Nonn Botha
See full line-up
Soulful Sundays with Paul Mtirara
13:00 - 16:00
Home
arrow_forward
Business Books

'That will never work' - the birth of Netflix and the amazing life of an idea

10 February 2020 8:25 PM

From having to pitch his own mother on being an early investor, to server crashes on launch day - how Netflix was born.

Once upon a time, brick-and-mortar video stores were king. Late fees were ubiquitous, video-streaming unheard of, and widespread DVD adoption seemed about as imminent as flying cars.

Indeed, these were the widely accepted laws of the land in 1997, when Marc Randolph had an idea. It was a simple thought - leveraging the internet to rent movies.

It was just one of many more and far worse proposals, like personalized baseball bats and a shampoo delivery service, that Randolph would pitch to his business partner, Reed Hastings, on their commute to work each morning.

But Hastings was intrigued, and the pair - with Hastings as the primary investor and Randolph as the CEO - founded a company.

Now with over 150 million subscribers, Netflix's triumph feels inevitable, but the twenty first century's most disruptive start up began with few believers and calamity at every turn.

From having to pitch his own mother on being an early investor, to the motel conference room that served as a first office, to server crashes on launch day, to the now-infamous meeting when Netflix brass pitched Blockbuster to acquire them, Marc Randolph's transformational journey exemplifies how anyone with grit, gut instincts and determination can change the world-even with an idea that many think will never work.

What emerges, though, isn't just the inside story of one of the world's most iconic companies. Full of counter-intuitive concepts and written in binge-worthy prose, it answers some of our most fundamental questions about taking that leap of faith in business or in life: How do you begin? How do you weather disappointment and failure? How do you deal with success? What even is success?

From idea generation to team building to knowing when it's time to let go, That Will Never Work is not only the ultimate follow-your-dreams parable, but also one of the most dramatic and insightful entrepreneurial stories of our time.

The Money Show asked Michael Jordaan, businessman and entrepreneur, why he liked this book.

That something is not going to work is something I have heard so often in life.
In this story it was his wife that told him this will never work. This must have been his 56th idea - so everybody said everything would never work. One has to persevere and execute. And today hundreds of millions of people are enjoying Netflix.

Michael Jordaan, former FNB CEO, co-founder and chairman - Bank Zero

Sometimes experience is not the only thing that's valuable.

You need, sometimes, youngsters - sometimes rebels to ask why has this not been done like this before. Then the answer is not good enough that 'we've always been doing things this way, the tried and tested way'.

To innovate one has to take risks, and has some tolerance for making mistakes.

That's why I like the title of the book.

Michael Jordaan, former FNB CEO, co-founder and chairman of Bank Zero

Listen to the full book discussion below.

Get the 10 most-read articles of the week from Bruce Whitfield’s The Money Show, emailed to you every Friday morning.


10 February 2020 8:25 PM

More from Business Books

Young man youth teenager teen boy credit card 123rf 123rfbusiness 123rflifestyle

I’ve never been interested in money - Cameron (11), son of Bruce Whitfield

15 September 2020 11:29 AM

"It's brilliant! The jokes are actually funny," says Cameron in his review of "Manage Your Money Like a Grownup".

Share this:
Read More arrow_forward

gay-couple-parents-baby-interracial-relationship-family-adoption-surrogacy-123rf

How to gain a sense of purpose and spark 'outrageous achievement'

3 August 2020 7:36 PM

"When your thoughts are centred around the meaning of your life, you unleash immeasurable power,” says author Richard Wright.

Share this:
Read More arrow_forward

Lab-grown lab grown cultured meat 123rf 123rfbusiness 123rflifestyle

'Big Tech' is in a mad race to bring lab-grown meat to the masses

27 July 2020 7:38 PM

Can we transcend the slaughter? Chase Purdy on his book "Billion Dollar Burger: Inside Big Tech's Race for the Future of Food".

Share this:
Read More arrow_forward

Lion

'Unfair Game' lays bare South Africa’s cruel ‘canned lion’ industry

20 July 2020 7:26 PM

Bruce Whitfield interviews Michael Ashcroft about his book, a painful read about the miserable fate of SA's captive-bred lions.

Share this:
Read More arrow_forward

Frog in a pot

Are we boiling frogs? And why do SUV drivers look so confused, asks Tom Eaton

6 July 2020 8:18 PM

The Money Show’s Bruce Whitfield interviews columnist Tom Eaton about his new book, "Is it me, or is it getting hot in here?"

Share this:
Read More arrow_forward

Capitalism 123rf 123rfbusiness

Property rights do not drive progress, but struggle for equality does – Piketty

29 June 2020 7:37 PM

Politics of the left and right are failing argues Thomas Piketty in his latest New York Times Best Seller, "Capital and Ideology".

Share this:
Read More arrow_forward

Bruce Whitfield in Davos 2020

The Money Show's Bruce Whitfield talks about his book, the Upside of Down

11 May 2020 8:04 PM

A strong, positive mindset is one trait Bruce Whitfield has identified in two decades of interrogating how billionaires think.

Share this:
Read More arrow_forward

47014225-sy475-jpg

Rebel Ideas: The Power of Diverse Thinking by Matthew Syed

10 March 2020 4:55 PM

This bestseller examines the power of 'cognitive diversity' - the ability to think differently about the world around us.

Share this:
Read More arrow_forward

business-deal-interview-job-office-boss-123rfjpg

‘Negotiation, your hottest currency’

24 February 2020 7:57 PM

You are just one deal away from turning your dreams into reality.

Share this:
Read More arrow_forward

Malcolm Gladwell

Right way to talk to strangers is with caution and humility - Malcolm Gladwell

26 November 2019 1:52 PM

Ian Mann reviews Malcolm Gladwell’s new book, “Talking to Strangers: What We Should Know about the People We Don't Know”.

Share this:
Read More arrow_forward